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With the rapid development of China's hardware industry, the professional hardware market has also entered a period of vigorous development, and the hardware and electromechanical market in North China has also developed rapidly with the help of the development of the Bohai Economic Circle and the revitalization of the old industrial base in Northeast China.
In 2010, the rational layout of the hardware professional market in northern China has gradually formed. The large hardware and electromechanical market is mainly concentrated in provincial capitals and municipalities such as Beijing, Tianjin, Shijiazhuang, Jinan and Shenyang. The development of the hardware and electromechanical market has played a decisive role in balancing the asymmetry of the hardware and electrical industry in the north and south to promote the development of the hardware industry. Gradually formed a northern hardware professional gathering and trade wholesale base that can echo the "Yangtze River Delta" and "Pearl River Delta".
Beijing hardware market roughly three markets two streets
There are a total of three hardware markets in Beijing with a certain scale of operation. They are located outside the Third Ring Road and within the Fourth Ring Road.
Southeastern, Beijing Chaolong Hardware and Electricity Market. Chaolong Market is the earliest and most successful hardware and electricity market in Beijing. It is located in the middle section of Chengshousi Road in Chaoyang District. It is adjacent to Jingtang Expressway in the east, Jingkai Expressway in the west, the Third Ring Road in the north and the Fourth Ring Road in the south. More than 300 merchants have settled in, and there are thousands of operators, with annual sales of over 100 million yuan. It is mainly from small and medium-sized merchants from all over the country. It is mainly retail-oriented, wholesale-oriented, and the price is relatively low. It also operates some special varieties and is quite competitive in the hardware industry in Beijing.
In the southwest, Beijing Jingkai Hardware Tools City is the largest hardware market in Beijing. It is located at the southern end of Yuquanying Huandao, close to Jingkai Expressway. The merchants come from all over the country. The varieties are relatively complete, parking is convenient, and the business is getting better and better.
In the north, Century Bidu Hardware & Electromechanical Market is located in Beisha Beach, the junction of Haidian District and Changping District. There is an upcoming Olympic Village project in the west, Shangdi High-tech Park in the east, and “Shifeng†Group and Xinfang. Sheng Company, Hao Company, Dongchang Huaqiang Company, due to geographical advantage, sales momentum continues to rise.
Chengshousi Road Hardware Street - is a natural hardware product street. Well-known businesses on the street include: Beijing Chaolong Hardware & Electricity Market, Zhengtai Group Beijing Branch, Tianyun Shuangxianghe Hardware & Electrical Co., Ltd., Chongxin Hao Hardware & Electric Co., Ltd., Beijing Xinfangsheng Hardware & Electric Co., Ltd. Branches, Jackie Chan hardware and electricity market and hundreds of other hardware and electrical products business.
Qianmen, Tianqiao Power Tools Street - Qianmen Street has been a bustling commercial street since ancient times. There are foreign famous brand electric tools represented by Beijing Chen Wenhan, as well as electric tools and small machinery operated by Zhejiang and Jiangsu people, which naturally form a street of electric tools in this area.
Each district and county in Beijing has an industrial development zone or a science and technology park, which has led to the sale of some hardware products and created a number of hardware businesses with geographical advantages. Beijing Xinhua Hardware and Building Materials Distribution Co., Ltd. in Haidian District, due to its high level of consumption in the Haidian University Park, they have taken measures to strengthen store appearance, operate high-end hardware tools, improve service levels, and become a high-end operating hardware in Beijing. A banner for the product. The Beijing Hardware Company, located in the Baiyunguan area of ​​Xicheng District, is the leader of the hardware industry during the planned economy period. Due to the impact of private enterprises, sales have been affected. Through restructuring and repositioning, they have made state-owned enterprises the main sales target, forming some large fixed procurement groups, which has become a flag that many state-owned hardware secondary stations have still closed in normal operation. When mentioning the Yazhong Integrity Company in the Chaolong market, there may not be many people who know it, but when talking about Bai Wenbin in Shijiazhuang, the popularity is very high. He is an old expert in the management of hand tools. His business is characterized by running retailers in various suburban counties in Beijing, forming a unique business model surrounded by the suburbs.
Tianjin's four major hardware professional markets echoed
Tianjin has formed four major hardware professional markets: International Hardware and Electromechanical City, Xinnan Road Hardware City, North Hardware City and Zhujiang Hardware City. More than 60% of the city's hardware merchants have settled in these four professional markets, with annual sales of over 20 billion yuan. These four hardware markets seek development in the competition and form their own development models according to their different market positions. The International Hardware & Electrical City in the city center adopts a comprehensive and diversified business model. There are commercial stores in the electromechanical city, high-end office buildings and star-rated hotels, and hardware stores take the high-end route. The North Hardware City features the plumbing and solar wholesale markets. Zhujiang Hardware City focuses on the operation of decorative hardware tools. These four major markets not only gathered more than 60% of the hardware merchants in the city, but also introduced well-known brands such as ABB, Stanley and Bosch to Tianjin.
As an old industrial base, Tianjin and even the entire Bohai Rim region have not formed an influential industrial cluster and trade distribution center in the country due to historical, environmental and industrial structure. The rapid development of China's economy and the rise of the economic belt around the Bohai Sea urgently need to change the asymmetry of the hardware and electrical industry in the North and the South. There is an urgent need for a gathering and trade of hardware in the North that can echo the "Yangtze River Delta" and the "Pearl River Delta". Wholesale base.
Today, one of the largest hardware industry wholesale bases in northern China, a “hardware industry aircraft carrier†that integrates versatility and professionalism, is standing on the shore of the Bohai Sea. The “China Northern International Hardware Cityâ€, which was built by Yilian Real Estate and invested 1.1 billion yuan, has a total construction area of ​​660,000 square meters. The future prospects of the hardware market will grow from extensive to intensive. Branding, specialization and scale will be the development direction of hardware stores, and the future professional stores will show an irresistible development momentum. "China North International Hardware City" has formed a professional hardware that integrates more than 10,000 kinds of products such as tool hardware, daily hardware, gift hardware, mechanical equipment, construction hardware, sewing and zipper, and electronic appliances. Big Mac."
The government supports the Shijiazhuang hardware market
In 2010, the China Commercial Federation Market Professional Committee decided to hold regular trade fairs and order fairs in Shijiazhuang Runde International Hardware & Electrical City every year to actively support the star brand market in Shijiazhuang, thus promoting the development of the Shijiazhuang hardware market. >>>>Runde International Hardware & Electrical City won the "China Four-Star Brand Market"
It is understood that Shijiazhuang's hardware and electromechanical market is the birthplace of the 20-year-old Shengli Street market. It has the reputation of “leading†in the hardware market in North China. At present, there are six or seven hardware and electromechanical markets in Shijiazhuang: Freeport, Huazhongjin, Dingjian, Huabei Hardware & Electrical City, Runde International, and Nansan Hardware Products Sales Area. Overall, the overall size of these markets is small, some 10,000 square meters, some 30,000 square meters, Runde International can be extended to nearly 140,000 square meters because it is far from the city center, but because It is a "newborn", still in its infancy, and it is not a substitute for the Victory Street market. Runde International rallies the development of Hebei hardware market with the brand banner
In the past, the Shengli Road hardware market could easily radiate the entire three north markets, and now the radiation radius of Shijiazhuang to the northeast market has been shortened. The old market has dissipated, the new market has not grown up and the layout is scattered, and the shape is not synergistic. This has weakened the influence of the entire Shijiazhuang hardware market to a certain extent, and many manufacturers have not known when they visited the Shijiazhuang market. Which market is put in place.
Zhang Wenkui, deputy director of the Enterprise Development Research Center of the State Council, said that the vast North China region has convenient transportation and developed economy. The hardware and electromechanical industry has strong demand. Although there are many hardware and electromechanical markets, the lack of leading brands makes the market competitiveness of the whole region more competitive. Weak, this situation needs to change.
Under such circumstances, Huabei Hardware & Electrical City has developed rapidly in recent years. In a short period of time, it has developed into the hardware and electromechanical professional market with the highest grade and the most potential for development in Shijiazhuang. The development of Huabei Hardware & Electrical City has provided great convenience for the vast number of consumers in North China. Consumers can buy the best and lowest-priced hardware and electrical products through Huabei Hardware & Electrical City. The Electromechanical City has truly served the vast number of consumers in North China and has also driven the economic development of the entire region.
The financial crisis has swept the world, and the Chinese hardware industry has been affected to varying degrees. The hardware market in various places has been affected to varying degrees. In the current form, the hardware market has experienced an unprecedented shortage of funds. Some customers in the hardware market have been affected by poor management and profitability. Therefore, the delay in paying rents has been severely tested. The market leader is also a headache. Analysis of the current form, the profit model of the hardware market is expected to change.
In 2010, the gap between the North and South hardware markets gradually balanced and the layout of North China Hardware was completed.
There is such a saying in the hardware industry in the country: in East China, Zhejiang Yongkang is a unique show; in South China, the world hardware looks at Dongguan, Guangdong; in the southwest, Sichuan Wanguan dominates; Xi'an, the blue international leader northwest. Who is the new leader in North China?